Alexander's Print Advantage

Customer Service… Our #1 Priority

alexandersprintadvantage — Mon, 27 Sep 2010 17:06:49 +0000

At Alexander’s we pride outselves on our outstanding customer service. Part of that customer service is making sure that your printed piece or project gets to you on time, when you need it.

Our employees have vast experience in the industry and will work tirelessly to answer your questions, and ensure that you receive the best product available.

Our building is a one-stop shop, your project is designed, created, and shipped out from this location, saving you time, money and the stress of worrying about your project reaching you on time.

We want you to be pleased with your project, if you have something in mind, but aren’t sure how to make it happen, give Alexander’s a call and we will make it happen.

Talon’s Cove/UVU Golf Tournament

alexandersprintadvantage — Tue, 07 Sep 2010 16:47:13 +0000

We had the opportunity to sponsor one of the holes at Talons Cove last week. It was for a golf tournament put on by Utah Valley University. Alexander’s did all of the printing for the event. Signs, banners, Stickers, etc.

Once again we did a ‘Chip it in, to Win it’ contest. As the golfers were waiting to tee off on their hole, they were able to participate in our game. The goal was to try to chip it through the hole in the Alexander’s banner–if they made it through, their name got entered into a drawing for a giftcard. We also handed out t-shirts, and other goodies. The weather was beautiful, and as you can see from the pictures, the signage an banners turned out great.

Alexander’s Automates

alexandersprintadvantage — Wed, 25 Aug 2010 21:37:07 +0000

Alexander’s leads the industry as a provider of innovative, customized print automation. We provide businesses with tools to automate and manage their communications and print/branding needs. We are technically specialized to build your opportunities into realities and in the process usually save you hundreds and thousands of dollars in cost over other alternatives.
One aspect of our automation: Appointment Reminder Cards. As an example, we work with Dentrix Dental, to send out reminder post-cards to their patients. Our system integrates with theirs seamlessly allowing us to gather the information and the cards are automatically updated and shipped out.

BrandSaw, another automation tool, is Alexander’s online Franchise Management Portal. BrandSaw is designed to maintain Brand Consistency, by providing a single source for all your marketing collateral, communications, seasonal marketing campaigns in-store signage, start-up inventory, and grand opening kits. Our printing is on-demand 24 hours-a-day, 7 days-a-week, and our system makes ordering completely simple. From item selection through customization and mailing all of it is accomplished in a matter of minutes.

More Car Wraps…

alexandersprintadvantage — Fri, 23 Jul 2010 22:11:53 +0000

We do a lot of Car Wraps and Car Graphics at Alexander’s. Putting the name or images of your business on your car or truck, is a great way to advertise your business while on the go–everywhere you go.

Take a look at some of the pictures posted below. One thing you will notice from these photos, as well as from the images posted in the last blog post on car wraps, is the size of graphic on the vehicle. You have the option of only covering part of your car (Car Graphic) or covering the whole vehicle entirely (Car Wrap.)

If you aren’t sure what choice would be best for your business, all of our Sales Consultants have vast knowlege and are here to help. Let us see what kind of proposal we can put together for your company. Call or come in today.

Inflateables, Barbecue, Food and Fun

alexandersprintadvantage — Wed, 07 Jul 2010 16:41:26 +0000

We recently had our annual summer barbecue here at Alexander’s. It’s always a fun event, where employees are able to relax, an enjoy some good food.

This year there were 6 or 7 large inflateables for the kids… and some adults to play around on. And let’s not forget the balloon animals either, thank you to Suzy for turning each balloon into just about any creature imagineable in order to entertain the kids.

Everyone who came had a great time. As you can see from the following pictures, there were plenty of chances to bounce, slide, run, eat, flip and laugh.

Thanks to Jeff Alexander–our President and owner of the company–for providing the food and inflateables which helped us all have a fun night.
Click to view slideshow.

Business Cards

alexandersprintadvantage — Tue, 22 Jun 2010 16:28:05 +0000

First impressions are a big deal. Especially in the business world, where you are constantly trying to leave a good one.

A business card can tell a lot about you. You hand your cards to people as you meet with them, or leave them behind as a reminder that you stopped by. You may think it’s just your number and email, but that is not the case.

Your card, depending on how they look leaves an impression behind. A card that doesn’t look professional could leave a bad taste in the mouth of a future client or business partner.

We have been printing out premium quality business cards for companies and individuals for years. Our state of the art printers make your cards look great. Extra thick or thin card stock, pictures on them, full color, black and white, rounded corners? Our digital printing capabilities will give your cards the edge they need to stick out. We also have super fast turn-a-round times, so even if you need thousands of cards printed up in a hurry, we can make it happen.

Promote your business the right way, with a business card that will help you stand out from the crowd, and leave a lasting impression

Let Alexander’s be your source for business cards, and all your other custom printing needs!

Golf Tournaments

alexandersprintadvantage — Fri, 11 Jun 2010 16:34:56 +0000

Click to view slideshow. Alexander’s has had the opportunity in the past week, to be the hole sponsor at two golf tournaments taking place in surrounding areas.

The first one was at the Talon Cove course in Saratoga Springs, and the second was at Sleepy Ridge Golf course in Orem.

We had a canopy, and implemented some Large Format Printing to create banners to go along the sides of the canopy.

As part of our set-up, we had a friendly competition going for the Golfer’s. As they waited to golf their turn, they had the chance to ‘Chip it, to win it!’ There was a hole cut through the side of the banner. Each Golfer had 3 chances to try and chip the ball through the hole.

All contestants who succeeded in hitting it through were entered into a drawing for Golf Paraphernalia–golf bag, driver, golf balls, Skycaddie etc.

No one went away empty handed though, even if a ball was not chipped through, golfers were given a granola bar and a t-shirt. Everyone’s a winner at Alexander’s!

Many people were entered into the drawing, and the day was a success.

Creating a fun booth area for an expo or event is something that we pride ourselves on. We enjoy helping businesses come up with creative ideas to make their events successfull. Pull-up signs, displays, backdrops, banners, table toppers and more. These are just a few of the things we are able to do. Call us today, or check out our website.

Web-to-Print

alexandersprintadvantage — Wed, 02 Jun 2010 20:32:30 +0000

Alexander’s is one of the leaders in offering Web-to-Print solutions. Web-to-Print is a process that helps you take advantage of our Print On-Demand Technology, allowing you log in and print what you want, as you need it.

If you have a company with multiple locations and hundreds of employees, or if you are operating a franchise or distributive marketing organization, we can help you protect your brand. Or Web-to-Print tool called BrandSaw makes ordering print items easy and cost effective–signage, specialty items, marketing materials, business cards, menus and brochures are all items that might generally be ordered frequently by many different people in your organization, Brandsaw helps maintain your brand by providing a one-stop webpage where all orders are fulfilled. In addition, our system allows you to modify the document as needed and see a proof immediately online.

BrandSaw is a system which is both time and cost effective. Some of it’s other benefits include:

-On-line, real-time proofing of customized products
-Fully automated mailing campaign fulfillment, with integrated list upload capability
-Automated personalization of all printed product
-Ad Builder for localizing branded advertisements for print media
-Rush ordering and shipping fully integrated
-Real-time order status and tracking

We would be more than happy to give you a live demonstration, or explain to you more fully the benefits and ways that BrandSaw and Web-to-Print can help out your company. Give us a call, or stop by anytime.

Utah GOP Convention 2010

alexandersprintadvantage — Thu, 27 May 2010 17:41:37 +0000

In the early part of May, the Utah GOP convention took place in Salt Lake City, at the Salt Palace. Alexander’s was able to play a role in helping that event take place. We printed up most of the backdrops, all the navigation signs on the poles, pull up banners, programs, invitations, etc.

The event was a great success, with a huge turn-out.

Enjoy the slide show below, as it shows examples of our printed material at work.
Click to view slideshow.

Alexander’s can help to make your next event a success as well, let us know how we can help. We can do anything from backdrops, pull-up displays, signs and banners, to table-toppers, post cards, direct mail pieces, personalized mailers and just about anything else you can think of.

Proper File Preparation

alexandersprintadvantage — Fri, 21 May 2010 19:35:30 +0000

The marriage of computer and printer in the past few decades has completely revolutionized the process of getting ideas and images from the human mind onto paper. The average man has been adopted into the family of printers and publishers.

One of the biggest frustrations regularly experienced by printers is customer job files that arrive with numerous design changes, corrections, typos, formatting, and miscellaneious adjustments needed ‘… and by the way we need this printed by this afternoon!’ The ideal solution is for print customers to have, not only a skilled graphic designer on staff or retainer, but one who is experienced with how the various print industry hardware sees and interprets a given file format.

Since that solution is the rare exception, the next best solution is to simply consult with your print vendor staff well in advance of your print project due date so that file type, layout, color schemes, bleed setup, etc. can be resolved before sending your print file at the time you’ve put in your order.

Important Tip:
Usually this type of consultation is free because you are dealing with the sales/marketing department and they are eager to get your business. This type of consultation is his or her way of “adding value.” But if you wait until after you’ve agreed upon a price the bid language usually has a statement to the effect that the quoted price assumes “print ready” files. This is because changes after that point have a real cost of time and skills involved that seriously affect the job flow and timely completion of yours and other customes’ jobs. You probably already know that one of a printers most important products is “timely” completion.

Written by: Tom Thompson